Media Brokerage Services
Rainmaker Commerce provides media brokerage services to advertisers & publishers in a variety of verticals. We work directly with advertisers to create strategic marketing plans, identify media partnerships and optimize their campaigns. We also work directly with publishers, creating partnerships between quality advertisers and their valuable inventory.
We can help increase profits for both the advertiser and publisher simultaneously. It’s a win – win for all involved.
For Advertisers
Finding quality, cost-effective traffic to market your product or service isn’t an easy task. Rainmaker Commerce helps develop comprehensive media buying strategies and negotiates with publishers directly on your behalf.
In addition, we provide creative services & landing page / site optimization consulting to help you drive even better returns.
- Expand your reach and drive more volume
- Target your potential customers with pinpoint accuracy
- Reduce marketing costs and increase ROI
For Publishers
Here’s a dirty little secret. If you’re running AdSense or Yahoo Publisher Network advertising placements on your site, you’re leaving money on the table every day. Many publishers run these placements for one simple reason – it’s easy. Paste some JavaScript on your site, and make a little extra money on remnant inventory. The problem is, you are only receiving a fraction of the cost per click (CPC) an advertiser is paying for those advertisements. We routinely increase publisher’s return on these placements by 30% or more.
The picture gets even worse when talking about display inventory. Often, ad exchanges and multiple ad networks are involved in delivering the display advertisements on your site. Each entity in the chain taking their cut and shrinking your profitability.
- Receive greater returns on your ad inventory
- No increase in operational costs to “go direct”. We handle everything for you.
- Increase profits for doing absolutely nothing – Typically by 30% or more
